BOSS Copy — Stop Writing Boiled-Rice Copy. Start Generating Conversions.

⚡ Attention: Business Owners, Marketers & Agency Owners

37 Business Owners Stopped Wasting Hours on Generic AI Copy And Started Generating Conversion-Ready Ads, Emails & Landing Pages in Under 60 Seconds

The BOSS Copy Engine uses a proven 5-point formula to write copy that actually converts — not the boiled-rice output ChatGPT spits out.

Get BOSS Copy Pro — $97/mo → Get BOSS Copy Platinum — $147/mo →

✓ Works for Any Industry

✓ 8 Output Formats

✓ High Level Ready

✓ Powered by BOSS AI

✓ 25 Free Starter Credits

The Problem

Here's Why Your AI Copy Isn't Converting...

You've tried ChatGPT. You've tried the generic prompts. And every time, you get the same thing — vague, fluffy, corporate-sounding copy that nobody reads and nobody clicks.

It's not your fault. Generic AI tools don't know your numbers. They don't know your customer's specific pain. They don't know the enemy your customer is fighting every day.

So they produce what we call "boiled rice copy" — technically edible, completely flavourless, and absolutely forgettable.

The result? You spend hours editing AI output that still doesn't convert. Your ads underperform. Your emails get ignored. And your competitors — who figured this out — are eating your lunch.

The Solution

Introducing BOSS Copy —
The AI Copy Engine Built on a Proven 5-Point Formula

BOSS Copy isn't a generic AI tool. It's a precision copy engine built around the same formula used by the world's highest-converting direct response copywriters. You give it 5 specific inputs. It gives you a complete suite of copy assets — ready to paste straight into High Level, your ads manager, or your email platform. No editing required. No prompt engineering. No boiled rice.

How It Works

Three Steps to Conversion-Ready Copy

Describe Your Business

Tell BOSS Copy who you are, who your customer is, and what you sell. Takes 60 seconds. No copywriting experience needed.

Review Your BOSS Fields

The AI pre-generates your Hero Number, Big Pain, Big Win, Timeframe, and Enemy — all editable. You confirm or tweak to match your offer.

Generate Your Copy Suite

Select your formats — ads, emails, SMS, landing pages, video scripts, GMB posts — and hit Generate. Your full copy suite is ready in under 60 seconds.

What You Get

One Input. Eight Channels. Zero Generic Output.

Format	What You Get	Special Features
Ad Copy	10 headline variants + 3 body copy styles (Drama, Logic/Proof, Cold Decision)	BOSS Formula
Email Campaign	Full email with subject line, body, bullet points, FAQ, and CTA	HL Merge FieldsFAQ
SMS Messages	Short, punchy, hook-driven SMS ready to send	HL Merge Fields
Landing Page	Hero, subheads, bullet points, FAQ section, and CTA — complete	BulletsFAQ
Social Media Posts	Platform-ready posts for Facebook, Instagram, LinkedIn, TikTok	Multi-Platform
Video Script	60-second hook and proof format, ready for camera	Hook Formula
GMB Post	Google My Business post optimised for local search	Local SEO
Sales Report / Pitch	Structured sales narrative for presentations and proposals	Proof Dump

Bonus Feature

Already Have Copy? Let BOSS Rewrite It.

Paste in any existing headline, landing page, email, or video script. BOSS Copy rewrites it using the 5-point formula and shows you exactly what changed and why. It's like having a direct response copywriter review your work — instantly.

Choose Your Plan

Two Tiers. One Formula. Zero Generic Copy.

Start with Pro and generate conversion-ready copy across every format. Upgrade to Platinum and add AI image generation, the full Website Copy Generator, Competitor Analyser, Website Copy Analyser, and the Viral Post Generator — everything your business needs to dominate every channel.

BOSS Copy Pro

The full direct response copy engine. Every format your business needs.

$97 / month

or $970/year — save $194

✓ Full BOSS Copy Generator — 4-step wizard
✓ 10 headline variants per session (Drama, Logic, Cold Decision)
✓ 8 output formats — ads, emails, SMS, landing pages, video scripts & more
✓ High Level merge fields built into every email & SMS output
✓ Feedback & Rewrite loop — iterate on any result, unlimited rounds
✓ Improve My Copy — paste in existing copy, get a full rewrite & change log
✓ Email results in one click — send any copy straight to your inbox
✓ Full session history — search, revisit, export anytime
✓ Works for any industry, any offer
— AI social media image generation
— Website Copy Analyser, Generator & Competitor Analyser
— Viral Post Generator (S.T.A.R.T. framework)

Get BOSS Copy Pro →

Cancel anytime · Instant access after payment

Most Powerful

BOSS Copy Platinum

Everything in Pro — plus AI image generation, the full Website Toolkit, Competitor Analyser, and the Viral Post Generator.

$147 / month

or $1,470/year — save $294

✓ Everything in BOSS Copy Pro
✓ AI Social Media Image Generator — describe your image, upload a style reference, generate all sizes in one click
✓ All platform sizes — Facebook Post, Instagram Square, Instagram Story, Reel, and more
✓ Regenerate & Refine — add a refinement prompt and regenerate without starting over
✓ Website Copy Analyser — paste any URL, get BOSS-formula rewrites for every section of your site
✓ Full Website Copy Generator — build complete copy for every page (Home, About, Services, Contact, FAQ + more) from scratch
✓ Competitor Copy Analyser — paste a competitor's URL, get a full Battle Plan that beats them section by section
✓ Viral Post Generator — generate algorithm-friendly posts using Austin Armstrong's S.T.A.R.T. framework with First Comment CTA strategy built in. Facebook, LinkedIn & Instagram variants in one click

Get BOSS Copy Platinum →

Cancel anytime · Instant access after payment

BOSS Copy Platinum — Exclusive Feature

Write the Copy.
Then Generate the Visuals.

BOSS Copy Platinum goes beyond words. Describe the image you want, optionally upload a style reference, select your platform sizes, and the AI generates every format in one click. No designer. No Canva. No stock photos.

Facebook Post

1200 × 628px · Generated from a text prompt in under 60 seconds

Instagram Square — AI generated by BOSS Copy Platinum

Instagram Post

1080 × 1080px · Square format, feed-ready

Instagram Story — AI generated by BOSS Copy Platinum

Instagram Story / Reel

1080 × 1920px · Full-screen vertical format

Facebook Reel

1080 × 1920px · Vertical video thumbnail format

📷

Describe It

Type what you want. Add a style reference image if you have one.

⚡

One Click, All Sizes

Facebook, Instagram, Story, Reel — every format generated simultaneously.

🔄

Regenerate & Refine

Not quite right? Add a refinement prompt and regenerate without starting over.

💾

Download & Post

Download each size individually. Ready to upload directly to your platforms.

Get BOSS Copy Platinum →

$147/month · Cancel anytime · Instant access after payment

See It In Action

Watch the 90-Second BOSS Copy Demo

See how a business owner goes from blank page to a full copy suite — headlines, email, SMS, landing page — in under 60 seconds.

BOSS Copy — Part 2

Why BOSS Copy Is Different

10 Reasons This Isn't Another Generic AI Tool

✓

Uses specific numbers, not vague claims — "37 business owners" not "many businesses"

✓

Names the enemy — gives your customer something to fight against, making your offer the obvious solution

✓

Built-in High Level merge fields for email and SMS — paste and send, no reformatting required

✓

Bullet points and FAQ sections auto-generated for landing pages and email campaigns

✓

Feedback & Rewrite loop — type what you want changed, BOSS rewrites it instantly. Iterate as many rounds as you need, no limit

✓

"Improve My Copy" feature rewrites your existing assets using the BOSS formula with a full change log

✓

Email results in one click — send any generated copy straight to your inbox to share with a client or team member

✓

Credit-based AI system — 25 free starter credits on sign-up, top up any time from inside the app. No API keys, no external accounts, no setup friction

✓

Saves your copy history — access every session you've ever generated, export to text anytime

✓

Works for any industry, any niche, any offer — the BOSS formula adapts to your specific business

⚡

[Platinum] Viral Post Generator — generate algorithm-friendly posts using Austin Armstrong's S.T.A.R.T. framework. Post body, First Comment CTA, 5 hook variants, and Facebook / LinkedIn / Instagram platform variants in one click

FAQ

Questions? We've Got Answers.

Do I need any copywriting experience?

None. You fill in 5 fields describing your business, customer, and offer. The engine does the rest. If you can describe your business in plain English, you can use BOSS Copy.

What AI is powering this?

BOSS Copy runs on our AI infrastructure — you don't need to connect any API key or set up any external account. Every generation draws from your credit balance. Credits are included in your subscription and can be topped up any time from the Credits page inside the app. One subscription, zero setup friction.

Does it work with High Level?

Yes. Email and SMS outputs use High Level's native merge fields ({{contact.first_name}}, {{contact.company_name}}, {{contact.phone}}, etc.) so you can paste directly into your HL workflows, automations, and campaigns.

Can I use it for any industry?

Yes. The BOSS formula works for any business that sells anything to anyone. Tradies, agencies, coaches, e-commerce, SaaS, local businesses — the formula adapts to your specific customer and offer.

What if I already have copy I want to improve?

Two ways. Use the "Improve My Copy" tab to paste in existing copy and get a full BOSS-formula rewrite with a change log. Or use the Feedback & Rewrite loop on any generated result — type exactly what you want changed and BOSS rewrites it instantly. Iterate as many rounds as you need.

Can BOSS Copy write copy for my entire website?

Yes — on Platinum. The Full Website Copy Generator has two modes: paste your existing site URL and get a full BOSS-formula rewrite of every section, or choose "Build From Scratch" and fill in your business details to generate complete copy for every page — Home, About, Services, Contact, FAQ, and more. Every page includes headlines, body copy, bullet points, CTAs, and SEO meta descriptions. Export the whole package as a text file.

Can I use it to analyse a competitor's website?

Yes — on Platinum. The Competitor Copy Analyser lets you paste any competitor's URL. BOSS scrapes their site, identifies their copy strengths and weaknesses, and builds a full Battle Plan — a section-by-section breakdown of how to beat them with BOSS-formula copy that directly counters their positioning.

How do credits work?

Every AI generation draws from your credit balance. Copy generation costs 1–3 credits per run depending on the number of formats selected. AI image generation costs 3 credits per image. Your subscription includes a monthly credit allocation, and you can top up any time from the Credits page inside the app — Starter 500cr ($5), Pro 1,500cr ($12), or Power 5,000cr ($35). New accounts receive 25 free starter credits the moment you sign up.

What is the S.T.A.R.T. framework and why does it matter for social posts?

S.T.A.R.T. is Austin Armstrong's proven viral content framework: Stop scroll (pattern-interrupt hook), Talk about the problem (agitate the pain), Align with the audience (show you understand them), Resolve the problem (deliver real value), Tell them what to do (CTA). The Viral Post Generator builds every post using this exact structure, so you're not guessing at what makes content go viral.

Why does the Viral Post Generator put the link in the first comment instead of the post caption?

Facebook and LinkedIn algorithms actively suppress posts that contain links in the caption — they want to keep users on-platform. The "First Comment CTA" strategy (popularised by Austin Armstrong) puts the link in the very first comment you post immediately after publishing. This avoids the algorithm penalty while still directing your audience to your link. BOSS Copy generates both the post body and the ready-to-paste first comment so you can execute this strategy in seconds.

Ready?

Stop Writing Boiled-Rice Copy.
Start Generating Conversions.

Join the business owners using BOSS Copy to generate high-converting copy in under 60 seconds — for every channel, every campaign, every time. Sign up and get 25 free starter credits instantly. No API key. No setup call. No waiting.